ACUƔERIMAGRADENIƔEZFANENMMUTEN
by Gibril Bachouchi
Yelliɣ tturyaɣ imagraden n tlatin n yifecka s icart, ifecka unsiben, footnotes. Ulac win i ten-yeɣren. Atan aɣanib i ttarra deg umkan.
Acuɣer imagraden iɣezfanen mmuten
Sɛiɣ wibsayt s sin n imagraden iɣezfanen ɣef. Yal yiwen yelha tlatin-ad yifecka. Yal yiwen yawi-d ttawel n ssimanat akken ad t-uraɣ. Yal yiwen yesɛa icart, ifecka unsiben, footnotes, tisiwin, suḥ-tisiwin.
Yal yiwen yetwaɣra-d, s tnemmirt, n ulac.
Bɣiɣ ad d-iniɣ acuɣer aya yeḍṛa-d, d acu xeddmeɣ deg umkan, d acu ar yili akk usanu-yi i d-iteddun. Axaṭer afecel n umagrad aɣezfan mačci d kra tamecṭuḥt. D aɛalim n amek tɣuri s yiman-is tbeddel.
Mi uraɣ tigsiwin tiɣezfanin, ɣileɣ kemmeɣ akk. Ɣileɣ qeddleɣ aqarri s ufser n yal asma n usuref, asnaq n yal taliyt, asebnu n yal tugna seg uqerru. Sumneɣ-d ma uriɣ s aṭas n yendaɣen, asuref ad yili d ayen ur d-yegri.
D nettan d tussa n amek yeɣɣar yiwen kra deg 2026.
Ulac win i d-iɣɣaren tlatin n ifecka. Ulac yiwen wakk i d-iɣɣaren ɛecra n ifecka. Tuget n medden ɣɣaren snat n iskrinen, ttfernen ma akatib yif-it lwakti, syin tedduyen neɣ skim aktem. Asuref akemmel yedda fellas semmusin n ssimanat yetwafren ɣef tamezwarut n 400 wawalen.
Ma tamezwarut n 400 wawalen ur d-ḍ tewwiḍ aqarri, isemriyen-nniḍen n 14,000 wawalen ulac-iten azal. Lxedma n 14,000 wawalen yetwaẓmer kan, mačci axaṭer lxedma d arusin, maca axaṭer amasal yexser.
400 words read14,000 words irrelevant
Mačči ɣef TikTok. Mačči ɣef iseksugen timetti i sruɣen taneflit. D tikfit lhint timeẓranin yerna tuget-nsent d tedjar.
Acu ibeddel d akken talɣut tuɣal d tagatit. Deg 2005, ma tebɣiḍ ad teẓreḍ kra n yelhan, ad teɣreḍ amagrad aɣezfan seg taɣbalut taɣrasimt, axaṭer dinna i tezdeɣ tafrut. Deg 2026, tafrut tella di yal amkan. Ad tafeḍ video n 90 n tdaqiqin n YouTube ɣef yal asentel. Ad testqsiḍ AI ad ak-d-yefser kra di yal aleɣ. Ad tafeḍ apipi aɣetnan, podcast, asefru n Reddit, amagrad n Wikipedia, akk ɣef usentel-nni, deg tdiqit-nni.
Tagatit mačči d tafrut. Tagatit d akud n umaqar.
Mi yili wakud yusilen yerna tafrut d tagatit, amagrad aɣezfan yella d amasal aṣwib. Mi tella tafrut tusilet yerna akud d tagatit, amagrad aɣezfan d aɣilif yeɣleḍ. Amaqar ad d-yawi tafrut deg umkan-nniḍen. Acu ay tezmreḍ ad as-d-tetfakeḍ d kra nniḍen: aɛqil arsil, d-yetwarra s tezzla, deg uṣewt-ik, s tedmast tlha akken ad telhi, d wsefkar yedda akken ad ittwacafer.
Ayen i d-iteddu yiman-iw ad beddlem rray-iw d tasirt n Hakan, win ay-d-ifffen di lxedma-yi. Amagrad-is yella kansum, talwit, yerna d-iḥewwej 1,500 n wawalen akken ad d-yini wayen i d-neǧǧ ad d-inig di 15,000 n wawalen. Ɣreɣ-t sin n tikkal, sqebbleɣ-t, yerna bdeɣ ad d-nsenfel akk wayen seg tladna.
Fig. 2 — the format, before and after
- Pages
- 30
- Words
- 15,000
- Read time
- 60 min
- Figures
- 15
Atan acu ttraraɣ deg umkan, deg yal amagrad seg ass-a:
Asegra ad iddu semmus n tdaqiqin n tɣuri s ttawil ɛadi. D azal n 1,200 ɣer 1,500 wawalen n uḍris. Mraw n tdaqiqin d talast taneggarut. Ma yella amagrad ad iɛeddi talast-nni, s tidet d sin imagraden, neɣ ilaq ad yettwagzem.
Yili-d iccet deg snat n inawalen tamezwarutin. Mačci timezwura. Mačci agbur. D tugna tasdmast, amḍan, neɣ amaqḍar i d-iggar amaqar deg usuref.
Yili-d ɣur-s takkmin tarsilt d-yetwannan deg umur n 200 wawalen tamezwarutin. Amaqar ilaq ad iẓer acu i d-qaraɣ uqbel ad ifern ma ad ikemmel.
Yili-d deg uṣewt-iw, akken n wamek ad d-iniɣ asentel ɣef tabira d umddakel i d-yestqsa-yi acu i nniɣ. Inawalen iqurzanen. Tafrasin n tidet. Tikwal n tisennanin imeẓyanen. Ulac usbaẓ. Ulac "ad nili amlawi." Ulac "kra ad d-inin." Ma umineɣ kra, ad t-d-iniɣ.
Yili-d kraḍ kan n ifecka s tama-s, yerna ifecka ad ssken. Mačči i wsenfa. Mačči kan i unguẓ awalan. Kraḍ n tɣawsiwin ifuhmen i ad d-yeḍfer umaqar mi ara ihezzeb tab.
Yili-d yefri-d ɣef ufaɛ. Akemmel yiwumi azal ugar n usentaweg. Awal aneggaru d ayen ad t-d-cudden imdanen.
Yili-d icebbeḥen i wuraɣ. Mačci axaṭer aru ilaq ad icebbeḥ yal tikkelt, maca ma ur ttzhuɣ ara akken yetwaru, amaqar ur ad d-yezhi ara n tɣuri. Yella urekkez n ufukk deg long-form journalism i d-yefacaḥ ɣef tewriqt. Bɣiɣ ad uraɣ aɣawasen i d-uflen am d nniɣ-ten, mačči am wakken ttɛuyeɣ ad ten-iniɣ.
| Amasal aqdim | Amasal amaynut | |
|---|---|---|
| Tisigit | 5,000–15,000 wawalen | 1,200–1,500 wawalen |
| Akud n tɣuri | 30–60 min | 5 min |
| Ifecka | 5–15 | Akemmal 3 |
| Aṣewt | Aɣarmi / amussnaw | Adlasan / asrid |
| Tabburt | Agbur | Iccat |
| Tagara | Aglam | Awal n ufaɛ |
| Footnotes n ugbur | Aṭas | Ulac |
| Akud n uẓetta | Ssimanat | Ssaɛat |
| Imaqaren | Drus | Aṭas |
Sneɣ d acu ad isruḥ umasal-a.
Ur zmireɣ ad d-fkeɣ asuref ifenten asegmaḍ i wesfar amukpli di 1,500 wawalen. Asegra n Beer Index d aslem. Asegra n diamanten yebḍa tuget n yifucka n supply chain. Asegra n usafeg iẓuyer aɛlemman n unaqib n 200-iyifecka deg yiwen usemran. Asegra n imcawaren ur ikadar ara yal asraran n umcawer. Win i ibɣan tafrut akkemmel ilaq ad iru anadi s yiman-is.
Aya ireffes-iyi drus ugar n yelan. Amaqar ay-ibɣan s tidet tarrayt teftalt ad iqareɣ Google, ad iru AI, neɣ ad iɣar amaslan. Tuget n yemaqaren bɣan ad ẓren ma asuref yefuhem akken ad seg-s iddu. Aɣtas-nni iḍṛu-d di 5 tdaqiqin neɣ uhu n acemma.
Ad seruḥeɣ daɣen tazmart i wsadel n usuref mgal yal abɣas yezmer ad d-yili. Asegra aɣezfan izmer ad yendel snat-mtanen n ibɣasen yerna ad ten-id-yefcel akk. Asegra amecṭuḥ d-yefk kan asuref yerna yumin amaqar. Kra n yemaqaren ad bɣun. Kra n ibɣasen ad ilin d wid n tidet. Akemmel d aṣwib. Amagrad ur d-yeɛreḍ ad yili d uɣmis n ttribunalt. D-yebɣa ad yili d agunzen i wexmem.
Aɣawas ameqqer d akken yettwaɣar n tidet.
Asegra n 5 tdaqiqin s uṣewt afaffat ad yawweḍ ɣer ɛecra imuren ugar n imaqaren ugar n usefru n tlatin n tdaqiqin ɣef usentel-nni. Ahat meyya n imuren. Tahaseb n usefraɣ tessenker mliḥ asefukti aqurzan. Akken yebɣu yili usefru aɣezfan "ifaz" deg umkan tayilkamt, asefru aqurzan iteddu ɣer ugar n medden, ad yetwabḍa ugar, ad isgar ugar n xemmem.
Thirty-minute essay
*
×1
Five-minute piece
**********
×10
Aleɣ wis-sin d akken yezmer ad ineḍṛ. Imaslen n tlatin n yifecka awin-iyi-d ssimanat yal yiwen. Asuref n 5 tdaqiqin yawi-d ass. Imagraden i tetɣarem ɣef usanu-ya deg waguren i d-iteddun, d azal n ɛecrin seg-sen, werǧin ad ten-uriɣ deg umasal aɣezfan. Aẓetta-nni mxalef akk.
Aleɣ wis-kraḍ, yerna d ayagi i ur turmiɣ ara, d akken amasal amecṭuḥ yetḥettem afaffaḍ. Mi tesɛiḍ 1,500 wawalen, ur tezmireḍ ad teffreḍ deffir n usefukti. Yal asegra ilaq ad iqenɛ amkan-is. Yal awal ilaq ad ixedm lxedma. Tasnaḍṣa n umasal tessuneḍ aru ad ifaz, mačci ad isxecseḍ.
Ilaq ad iliɣ amlawi ɣef kra. Yelliɣ tturyaɣ kra n imagraden n yelan iɣezfanen s tɛiwint n AI. Mačci axaṭer sseḥwajaɣ tɛiwint i wxemmem, maca axaṭer bɣiɣ ad cufruɣ tikta-w ɣer long-form afaffaḍ. AI tlha-d. Ufuɣ yelha-d am uxeddim. Yetwaɣra-d am journalism aɣaramni.
Yella daɣen d arnammih.
Imagraden n uqbel ttwaɣaren-d am d-uran sɣur ucrik n McKinsey, mačči d nekkini. Aṣewt yetwaqlel. Tafrasit tetwasanded. Inawalen tedmast i isfan-iyi d nekkini, asafer ɣer Vitnam anida ufiɣ Beer Index, takebbant n diyaman i smiriɣ ad d-aɣeɣ, parking s isefdaden iqersaḥ, ttwasanden ddaw n uḍris agdazel.
the trip to Vietnam where I figured out the beer index
the diamond company I almost bought
the parking garage with the broken cameras
Amasal amaynut iqlibb ayagi. Aql-iyi ttaraɣ tafrasit s uqerru, deg uṣewt-iw, akken ay d-iniɣ s wallaɣen. Aql-iyi ttaǧaɣ AI ad d-tɛiwen di unadi, asenqed n tilawit, d ufakku, maca aṣewt yetqim d ayen-iw. Anaru d imagraden i d-yetɣar amzun bnadem yusan-d s usuref usuref ɣef usentel usuref, deg umkan n imagraden yusan-d am amyali n yal amḍar yelhi deg tasit teftalt.
Ayagi yesɛa azal. Internet ur tesseḥwaǧ ara ugar n umyalu. Ɣur-s yakan akun. Ayen ay-tesseḥwaǧ ugar d imdanen i bɣan ad d-inin kra i umnen s tidet, deg uṣewt-nsen n tidet, ẓren belli kra n imaqaren ad bɣun.
Ma teɣrad-iyi-d usanu, ayen i d-ttawiḍ seg ass-a d amasal amecṭuḥ. Semmus n tdaqiqin. Kraḍ n ifecka. Asuref afaffat. Aṣewt-iw.
Ma tebɣiḍ amasal awulim, isefka deg yifutawalen, neɣ tezmreḍ ad testqsiḍ. Tahaseb ddaw n umagrad n usafeg d amedya n 200-iyifecka n unaqib seg uqerru. Amagrad n udyaman yebbed ɣef setta n waguren n due diligence ɣef takebbant n udyaman ifranṣis. Amagrad n imcawaren yebbed ɣef issensufaɣ n DOJ n tidet d unadi i d-tesufeɣ McKinsey. Ulac kra seg-s yruḥen. Yegri kan ulac-it deg umagrad.
Amagrad d tabburt. Acu yellan deg-s d a-tweltteḍ-t kečč.
Lwakti n usefru n tlatin n yifecka yekfa. Mačci axaṭer tafrut temmut, maca axaṭer tafrut tezdeɣ tura deg umkan-nniḍen. D acu zemreɣ ad d-fkeɣ wala ḥedd nniḍen d asefkar amaẓlay deg uṣewt amaẓlay ɣef usentel amaẓlay, s tezzla.
D nettan ad yili usanu-ya. Semmus n tdaqiqin yal tikkelt. Akken yebɣu yili wakud.